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PCCW-Motorola DVB-H Technical Trial


 

 
   
GENERAL INFORMATION
 
   
LOCATION
 
Hong Kong
 
PARTICIPATING COMPANIES
 
PCCW, Motorola
 
CONTACT
 
Mary Lamb, Motorola
mary.lamb-at-motorola.com
 
DURATION
 
18 September 2006 to 17 March 2007 - six months duration
 
AIMS & OBJECTIVES
 
Understand technical issues and behaviour of DVB-H in a live environment
To assess the acceptability of MobileTV as a commercial service
Understand likely implications of commercial costs of deploying and providing service
 
SUBSCRIBERS / USERS
 
The trial will use 100 hansets provided by Motorola and users will be selected PCCW staff
 
BUSINESS MODEL
 
-
 
SERVICE CONTENT
 
10 to 20 linear channels or video programming from various content providers comprising mainly of news, infotainment and general entertainment genres.
 
TARIFFS / PRICING LEVELS
 
-
 
   
TECHNICAL INFORMATION
 
   
TRANSMITTERS
 

3x Transmitters covering Quarry Bay district at 10W

 
BROADCAST BAND AND FREQUENCY
 
678MHz
 
DVB-H PARAMETERS
 
Mode: 4K
Modulator: 16 QAM 3/4
Code rate: 1/2
Guard Interval: 1/4
 
AMOUNT OF BANDWIDTH USED FOR DVB-H
 
8MHz, non heirarchical modulation
 
VIDEO & AUDIO FORMAT
 
H.264
 
INTERACTIVITY PLATFORM
 
Interactivity enabled by GPRS or SMS
 
CONDITIONAL ACCESS / DRM TYPE AND PROVIDER
 
Motorola
 
HEADEND EQUIPMENT
 
Not disclosed.
 
RECEIVER / TERMINAL EQUIPMENT
 
Motorola
 
   

(Last update 10/10/2006)

 

 

 

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