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MADUF - MAximise DVB-H Usage in Flanders

 
   
The completion of the MADUF project was marked with a press conference on 20 March 2008. A series of presentations can be accessed on the IBBT website. Click here.
 
   
GENERAL INFORMATION
 
   
LOCATION
 
Ghent (City Coverage, indoor/outdoor) Brussels/Mechelen (local coverage)
 
PARTICIPATING COMPANIES
 
IBBT
Belgacom/Proximus
Option
Scientific Atlanta
Siemens
Telenet
Vlaamse Radio en Televisie (VRT)
IMEC
University of Brussels (VUB)
University of Ghent (UGent)
University of Leuven (KUL)
 
CONTACT
 
dirk.ossenblok@nsn.com
 
DURATION
 
October, 2006 - March 2008
 
AIMS & OBJECTIVES
 

MADUF is an IBBT project aiming to study the possibilities of mobile television using DVB-H. The project participants are the telecommunications operators Telenet, Belgacom and Proximus, the VRT as manager of the transmitter network, and Siemens, Option and Scientific Atlanta as suppliers of communications equipment and systems. The project, which runs from 2006 to 2008, is being supported by the research centres of the Catholic University of Leuven (CUO and ICRI), the University of Ghent (IBCN, WICA, MMLab and MICT), the Free University of Brussels (ETRO and SMIT), and IMEC (DESICS).

Considerable interest in mobile television using DVB-H has been seen recently in various European countries. The objective of MADUF is to generate an optimum model for providing mobile television services in Flanders via DVB-H and developing a proof of concept. This involves investigating not only the technical options, but also the legal and economic aspects.

In the technical area, the network architecture and transmitter network will be elaborated based on transmission parameters and equipment specifications. In addition, the architecture of the software platform for providing mobile services via DVB-H will be delineated. The research is based on previous IBBT projects that examined specific user scenarios suitable for DVB-H. The basic research will concentrate on the interactivity of the GSM networks and specific coding mechanisms. The results will contribute to the ultimate standardization of DVB-H.

The objective of the research into legal aspects is to develop a stable legal framework by identifying, analysing and eliminating potential legal hindrances to the development of networks and services for mobile television via DVB-H.

The economic portion of the research will examine economic models for cooperation between the various players in the media and communications markets and study how the considerable investments can be made profitable.

The collective results will be tested against the actual situation for technical and user aspects in a proof of concept test starting in the fourth quarter of 2006. A number of users equipped with DVB-H receivers will subject the services to thorough testing.

This groundbreaking project unites several major players in the media sector. It encourages the operators to market new services, stimulates content suppliers to develop new elements in their range, and gives manufacturers an opportunity to strengthen their positions in the national and international markets. This in turn will lead to job creation and added value in Flanders.

 
BUSINESS MODEL(S) INVESTIGATED
 
Alternative value chain models
 
USERS
 
About 100
 
SERVICE CONTENT
 

Linear Television, Radio, Interactive Services

 
TARIFFS / PRICING LEVELS
 
n/a
 
   
TECHNICAL INFORMATION
 
   
TRANSMITTERS
 
3 transmitters to cover whole city of Ghent (Indoor/outdoor)
1 transmitter Brussels (local coverage)
1 transmitter Mechelen (local coverage)
 
BROADCAST BAND AND FREQUENCY
 
Channel 37
 
DVB-H PARAMETERS
 
Mode: 4k 16 QAM 1/2
MPE-FEC
Timeslicing
 
AMOUNT OF BANDWIDTH USED FOR DVB-H
 
10Mb/s (one DVB-H multiplex)
 
VIDEO FORMAT
 
H.264
 
INTERACTIVITY PLATFORM
 
Server Client Platform allowing interactive services
 
CONDITIONAL ACCESS / DRM TYPE AND PROVIDER
 
In definition
 
HEADEND EQUIPMENT
 
 
RECEIVER / TERMINAL EQUIPMENT
 
Both handheld and PC clients
 
   
Information correct as of 26/03/2008
 

 

 

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